Watercolor of a plane towing a blank banner at sunrise

Meta Ads + Creative Production

Strategy, creative, and campaign management. We shoot the video, design the graphics, write the copy, and run the ads. One team takes it from idea to sale.

Free 30-minute call. No pitch.

Fits best when your product already sells somewhere, on Amazon or your own site, and you want one team making the creative and running the ads.

What's included

Facebook & Instagram campaigns
Creative strategy & direction
Video & photo production
Ad copywriting
Audience building & testing
Reporting & ongoing optimization

How it works

01
Strategy

We map the offer, audiences, and angles worth testing.

02
Create

We produce the video, graphics, and copy in-house, or sharpen the creative you already have for paid social.

03
Launch

We run the campaigns and watch the numbers daily.

04
Optimize

We cut what's not working and scale what is.

Who Meta ads fit best

Meta ads fit brands with a product that sells on another channel, such as an Amazon listing with reviews or a site with a working checkout. The ads need a good place to send people, and a product that sells gives us angles to test from the start. Our soft specialty is outdoor and action-sports brands, and we work with all kinds.

If your product page is thin or your site loses people before checkout, we'll tell you on the free ads review. The fix may come before the ads, since paid social sends more traffic to whatever is on the page.

What the work looks like

We start by mapping the audiences and angles worth testing for your offer. Once the angles are set, we make the video and graphics in-house and write the copy to match, or we sharpen the creative you have for paid social. After launch, we check the numbers each day and cut what isn't working.

Meta creative wears out, so we plan the next batch while the current one runs. We swap in one or two new ads at a time and let them prove themselves before the next rotation. That keeps the account live and may spare the algorithm a full relearn.

Ties to your other channels

Meta ads send people to your Amazon listing, your website, or both, so we look at those pages when we plan the creative. A hook that wins in the feed should match the product page the shopper sees on landing. If we run your Amazon account, we review both at the same time and flag listing fixes that would help the ads convert.

The same shoot can feed your ads and your product pages, which keeps the look consistent from the scroll to the checkout. You get reporting on what we tested and what we scaled, and a call whenever you want one.

Example creatives

Video and graphics we shoot, design, and run as paid social. Tap a reel to watch.

Tap any graphic to see it full size. Much of this work is by Lindsay, our in-house graphic designer.

Common questions

How much does Meta ads management cost?

It depends on how many campaigns we run and how much creative we make for them. We don't post a flat rate, because the number changes with your offer and your account. Book the free 30-minute strategy call and we'll give you a straight number, no obligation.

Do I need my own photos and video to start?

No. We make the video and graphics in-house and write the copy to match, so you won't need a separate production crew. If you have creative on hand, we'll sharpen it for paid social and use what fits. One team handles the creative and the campaigns, so nothing slips between vendors.

What do you do when Meta ads stop performing?

We watch frequency and click-through rate as a pair. Frequency climbing while click-through falls tends to point to tired creative, so we bring in a new hook or a new problem the product solves. We swap the new ads in one or two at a time, which lets the rest of the account keep running.

Do you run Meta ads for brands outside California?

Yes. We're based in San Diego, everything runs remotely, and we work with brands across the United States. The free ads review works the same wherever you are: we look at your campaigns and creative and show you what we'd test.

Let's talk about your paid social.

30 minutes, no pitch deck. We'll look at where you are and tell you what we'd do.